96 Sheet Cross-Track Adverts

As pioneers in London Underground media advertising, LUA helps brands run unforgettable 96 sheet cross-track campaigns. Positioned for maximum impact, these huge visuals ensure that your message dominates the platform. With extensive expertise and hands-on experience, we help clients place their London Underground ads seamlessly on 96 sheet cross-track posters, delivering maximum visibility and brand recall.

We also support brands to advertise on the Tube through a variety of impactful advertising formats. From compact yet effective 6 sheet posters to large digital 48 sheet cross-track (DX48) and high-visibility digital escalator panels, we offer a comprehensive range of solutions to meet your campaign objectives and audience reach.

Prices starting from £10,000

Enter your details on the form and one of our media specialists will get back to you to start your journey to high-impact results.

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© Global96 Sheet
EustonZone

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Why Cross-Track 96 Sheet Advertising Stands Out?

Massive Presence

These enormous posters dominate entire sightlines, creating a commanding brand statement that captures attention and leaves an unforgettable impression across the platform.

Captive Audience

Located opposite waiting areas, they're ideal for long dwell times, ensuring your campaign message is absorbed multiple times while passengers wait for their trains.

Prime Spots

Each 96 sheet cross-track billboard is positioned in premium station areas, delivering maximum visibility and amplifying audience engagement across London's busiest commuter hubs.

Brand Recall

The cross-track 96 sheet advertising helps brands achieve stronger recognition and long-lasting impressions, keeping your message firmly in mind after commuters leave the Tube.

High Traffic Reach

Millions of Tube passengers see these posters each week, ensuring unmatched exposure for businesses aiming to dominate the city with impactful campaigns.

Campaign Flexibility

The cross-track 96 sheet poster format provides flexibility, suitable for high-profile campaigns or targeted awareness drives, ensuring campaigns meet goals with maximum efficiency.

Specifications for 96 Sheet Cross Track Ads

Artwork and display sizes

The 96 sheet poster provides a massive display area of 11,892mm x 2,948mm with an overall size of 12,192mm x 3,048mm, giving brands one of the largest canvases on the London Underground platform. With their striking, wide-format layout, these posters dominate entire platform sightlines, making them perfect for campaigns that demand attention.

Need some help with your London Underground Advert creatives?

Our in-house design team can help you create stunning visuals that work perfectly with the Underground's advertising formats.

Note

Make sure any important information is inside the artwork safe area.

Format

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Format Overall Size
12,192mm x 3,048mm
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Format Display Area
11,892mm x 2,948mm
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Format Safe Area
11,792mm x 2,748mm

Artwork

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Artwork Overall Size
1,219mm x 305mm
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Artwork Display Area
1,189mm x 295mm
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Artwork Safe Area
1,179mm x 275mm
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Artwork Bleed
2mm

File Requirements

File Format
CMYK PDF - embed images / outline text
File Size
up to 25MB
File Resolution
300DPI minimum
Artwork safe area
1179mm x 275mm

Frequently asked questions

Many central and high-traffic stations across London provide these premium slots, including Chancery Lane, Euston, St Paul's, Piccadilly Circus, Victoria, Embankment and Waterloo. These locations deliver unparalleled exposure, combining huge daily footfall with long dwell times on platforms. As specialists in Tube advertising, we can recommend the best locations for your target audience.

Partner with Us to Elevate Your Brand!

Make your brand impossible to ignore. With LUA's expertise, your 96-sheet cross-track advert will dominate the Underground network and deliver lasting results. Schedule a call to start your journey with us today.

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