Station Takeover

Standing tall as leading media specialists, London Underground Advertising (LUA) is the top choice for brands seeking to make an impact on the Tube network. Our expertise in station takeover advertising format allows us to deliver campaigns that wrap entire stations in your messaging, creating bold and immersive experiences. We strategically place your creatives across every touchpoint from posters and escalator panels to digital screens and walls, ensuring your brand is seen, remembered and talked about long after the commute ends.

From seamless media planning and flawless execution, LUA handles everything to help you dominate the Underground stations with eye-catching station takeover ads that capture commuters' attention at every turn.

Prices starting from £50,000

Enter your details on the form and one of our media specialists will get back to you to start your journey to high-impact results.

🇬🇧(+44)
© GlobalImage © Global
Oxford CircusZone

1

The Power of a Station Takeover

A station takeover campaign is one of the most high-profile advertising formats available across the London Underground. It delivers unmatched scale, visibility and memorability. Here's why brands love this approach:

Unrivalled Impact

By transforming entire stations into branded environments, this immersive ad format creates a powerful impact on commuters.

Perfect for Big Moments

Whether launching a flagship product, unveiling a rebrand or running a seasonal push, station takeovers guarantee the attention your brand deserves.

Prestige & Exclusivity

Station takeovers offer a rare opportunity for your brand to stand alone in the spotlight with every commuter's attention fixed firmly on your message.

Multi-Format Integration

From static posters and escalator panels to digital screens and large-format platform displays, this multi-format Tube station advertising dominates the entire commuter journey.

High Dwell Time

Commuters spend valuable minutes moving through stations, encountering your message repeatedly, which strengthens recall and leaves a lasting brand impression.

Brand Storytelling

With this station domination media format, your brand can unfold its story across multiple touchpoints, turning an everyday commute into a fully immersive brand experience.

Station Takeover Technical Specifications

Artwork and display sizes

Station takeovers utilize multiple advertising formats across an entire station, combining various poster sizes, digital screens, and escalator panels to create an immersive brand experience. Each component follows its individual specifications while working together to dominate the station environment.

Need some help with your London Underground Advert creatives?

Our in-house design team can help you create stunning visuals that work perfectly with the Underground's advertising formats.

Note

Make sure any important information is inside the artwork safe area.

Format

i
Format Overall Size
Multiple formats
i
Format Display Area
Station-wide coverage
i
Format Safe Area
Varies by format

Artwork

i
Artwork Overall Size
Varies by format
i
Artwork Display Area
Varies by format
i
Artwork Safe Area
Varies by format
i
Artwork Bleed
Varies by format

File Requirements

File Format
Multiple formats
File Size
Varies by format
File Resolution
Varies by format
Artwork safe area
Varies by format

Frequently asked questions

A successful station takeover campaign begins with clear objectives, bold creative and strategic placement. At London Underground Advertising (LUA), we support you at every stage from planning to booking the media formats and running a high-impact campaign, ensuring your brand makes a lasting impression.

Own the Underground with a Station Takeover!

Take your brand beyond the ordinary with a station takeover advertising format. At LUA we'll help you create a striking presence by transforming Underground stations into compelling brand showcases.

With years of experience in media buying, creative placement and campaign management, we ensure your brand takes centre stage across the Tube network that commuters can't ignore. Schedule a call with us to plan your next station takeover campaign!

🇬🇧(+44)