Digital Gateway Screens

London Underground Advertising (LUA) helps brands secure prime visibility across London’s transport network. By placing campaigns on high-resolution digital gateway screens, we ensure your messages reach commuters at the busiest touchpoints. With deep market expertise and a proven track record in running digital gateway ads, we make it easy for businesses to stand out. Our leadership in Tube advertising drives strong engagement and delivers maximum exposure for your brand across the world’s most iconic transport network.

LUA can also support brands in delivering impactful campaigns through a diverse mix of advertising formats. From classic 12 sheet posters and dynamic digital 12 sheets (D12) to tube car panels and more, we deliver flexible solutions tailored to your objectives and budget.

Prices starting from £100

Enter your details on the form and one of our media specialists will get back to you to start your journey to high-impact results.

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Digital Gateway Screens
BankZone

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Reasons to Go Bold with Digital Gateway Screens

Digital gateways are positioned at high-footfall areas where passengers enter and exit the Tube. These premium assets ensure your campaign is seen repeatedly by millions of London commuters and tourists.
Here are the key advantages of using Tube digital gateway advertising screens:

Prime Visibility

Positioned at entrances and ticket halls, digital gateway screens on the London Underground grab attention instantly, influencing commuters at crucial decision-making points.

High Dwell Time

With commuters naturally pausing near gateways, your campaign benefits from extended visibility and stronger engagement per individual impression.

Dynamic Content

Creative on digital gateway screens can be updated instantly, aligning with events, seasons and promotions, keeping campaigns fresh and highly relevant to audiences.

Massive Reach

Tube digital gateway ads deliver unmatched reach, engaging millions of daily passengers including professionals, shoppers, tourists and international audiences.

Brand Stature

Advertising on London Underground digital gateways elevates your brand's presence, placing it alongside leading national and global names.

Digital Gateways Artwork Specifications

Artwork and display sizes

Adverts on digital gateway screens run in 10-second slots with playback at 25 frames per second. Creative should be supplied as mp4 or JPEG files, no larger than 2GB, for smooth delivery across the network. Screen resolutions vary by station, from 864 x 480 pixels at Canary Wharf to 1760 x 960 pixels at Bond Street, so artwork must be prepared accordingly to guarantee optimal display.

Need some help with your London Underground Advert creatives?

Our in-house design team can help you create stunning visuals that work perfectly with the Underground's advertising formats.

Note

Make sure any important information is inside the artwork safe area.

Digital Specifications

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Display Area
1,100px x 600px
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Safe Area
1,050px x 550px

File Requirements

File Format
MP4 (10s / 25 fps) or JPG
File Size
up to 2GB
File Resolution
1,100px x 600px
Safe Area
1050px x 550px

Frequently asked questions

The cost of running a digital gateway ad on the Tube network varies by location, screen numbers and campaign duration. Budgets can be tailored for local or large-scale campaigns, offering flexible options to suit different marketing objectives and brand strategies. Speak with our highly knowledgeable team at LUA to explore the best package for your brand.

Launch Your Brand Journey with LUA

Take advantage of digital gateway screens on the Tube network to maximise visibility. With LUA's market knowledge and guidance, your campaign gains premium placement, connecting with commuters and international visitors at London's busiest stations. Schedule a call now to take the first step towards a powerful presence on the London Underground.

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