Bond Street Station Advertising Opportunities for Brands

Bond Street Station Advertising Opportunities for Brands

22 August 2025 · 4 minute read

by Lilly Ashford

<strong>New Advertising Formats at Bond Street</strong>

Bond Street Station is a major stop on the Elizabeth Line. It links commuters to London’s West End and luxury shopping districts. The Elizabeth Line delivers fast connections across the city and brings millions of passengers through the station every year. This makes it a hotspot for impactful advertising campaigns.

New Advertising Formats at Bond Street

The station has recently seen upgrades in advertising formats. Brands can now access a mix of modern digital displays and traditional poster formats.

  • Digital Runways: Positioned along the platform edges, these wide digital screens reach passengers as they wait for trains. With long dwell times and repeated exposure, they create high visibility for brand storytelling and striking visuals.
  • Digital Ribbons: Running the length of escalators, these displays move with the flow of passengers. They capture attention during the natural pause of escalator journeys, making them ideal for campaigns that need strong recall and engagement.
  • Digital Gateway Screens: Located above ticket gates, these large-format digital screens deliver impact at key entry and exit points. They dominate busy zones where passengers pass in concentrated numbers, ensuring brand messages cannot be missed.

These advertising formats sit alongside traditional posters and station takeover, giving brands the chance to run campaigns at scale. The Elizabeth Line section is home to the modern digital opportunities, while the Central and Jubilee line areas continue to feature classic poster formats and options for immersive takeovers.

Burberry Street Station Takeover

One of the most famous campaigns at Bond Street was the Burberry takeover. In September 2023, the station was transformed into “Burberry Street” as part of a high-profile branding initiative. Every surface carried the brand’s design, from escalator tunnels to ticket halls. The campaign drew attention across media and highlighted the power of full station branding. It showed how a takeover can create an unforgettable brand moment in the heart of London.

Bond Street Station Takeover Advertising

A Station with History

Bond Street Station first opened on the Central line in 1900, serving London’s growing West End. Over the decades, it has been expanded and modernised to keep up with demand. In 1979, the Jubilee line was added, transforming the station into a key interchange and boosting its role in connecting shoppers, professionals and visitors.

The most recent milestone came in 2022 with the opening of the Elizabeth Line. This brought state-of-the-art platforms, new entrances and major improvements to passenger flow. The Elizabeth Line has placed Bond Street at the centre of cross-London travel, linking Heathrow, Canary Wharf and the City directly to the West End.

Beyond transport, Bond Street has always been tied to the area’s reputation for luxury and culture. It serves world-famous shopping streets such as Oxford Street and New Bond Street, home to designer brands and flagship stores. Its history reflects the growth of London as a global centre for fashion, business and tourism.

Why Brands Choose Bond Street

Bond Street attracts millions of daily commuters and international visitors. Advertising here connects your brand with a mix of professionals, shoppers and tourists. Its central location means your message reaches high-value audiences.

Highlights include:

  • Direct access to Oxford Street retail zone
  • Footfall from Elizabeth Line and Jubilee Line interchange
  • Exposure to both Londoners and overseas travellers

Take Your Brand Further with Expert Support

Bond Street Station offers one of the most powerful platforms for advertising in London. To plan a campaign across formats or explore takeover opportunities, contact London Underground Advertising. We specialise in creating tailored campaigns that place your brand in front of millions of commuters and visitors every day. From selecting the right format to securing premium spaces, our team helps you cut through the noise with targeted, high-visibility campaigns. Get in touch now!

22 August 2025 · Lilly Ashford

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Digital Ribbon
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